Get skip-the-line access to the Moco Museum and a Heineken brewery tour packed with interactive exhibits, live presentations, multilingual audio guides, and two drinks.
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See Amsterdam’s creative side at Moco, then switch gears with a behind-the-scenes Heineken tour—because great art and a great stout just belong together!
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Skip the queue and soak up rebellious street art, modern greats, and trippy digital exhibits. Your audio guide’s got all the details in seven languages!
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Heineken’s historic brewery tour comes with a live presentation, interactive exhibits, an audio guide in 19 languages, and two freshly poured drinks at the end.
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Heineken Experience
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Entry to Heineken Experience
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Live presentation in English
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Audio guide in Dutch, German, French, Italian, Spanish and Portuguese
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2 Heineken beers
Moco Museum Amsterdam
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Skip-the-line entry to Moco Museum
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Access to permanent exhibitions like Modern Masters, Contemporary Masters, Banksy, and Moco Garden
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Access to temporary exhibitions like Digital Immersive Art by Studio Irma
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Audio guide in Dutch, English, French, German, Italian, Portuguese & Spanish
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These tickets can't be cancelled or rescheduled.
How do we collect reviews?
Guests from Italy, United Kingdom, France and over 52 countries have loved this experience
Takács
Oct, 2024
Everything was very good, I liked the interactive presentations and effects. The staff were nice and friendly. The atmosphere was super!This review is translated. Show original review.
Maria
Oct, 2024
I went to the Heinker brewery and it was as smooth as a trip through the canals of Amsterdam. Everything started on time and went smoothly.View original review in Portuguese
James
Sep, 2024
Fantastic experience, highly recommended. Great tour guides, interactive experience with fun bits throughout, culminating in an excellent finale downstairs. A must to do even if you're not really a Heineken fan!!
Eder
Aug, 2024
It was an incredible experience, in which I was able to learn about this brewery that has a beautiful history and super tasty beer.View original review in PortugueseAlexis
Jul, 2024
Fantastic! We began by discovering the works of Robbie Williams, which make us think about mental illness... Temporary exhibition. Then the Universe of many contemporary artists (Keys, Koons, the indisputable Banksy, Mourakami, Warhol, as well as Basquiat (mouef...)View original review in French
Art first, drinks second! Skip the lines at Moco Museum, explore contemporary masterpieces, and then enjoy a guided Heineken brewery tour—all in one hassle-free combo.
Getting started at the Moco Museum
Show up 10 minutes before your slot, breeze past the queues, and jump right into Moco’s world of Banksy, modern masters, and digital art!
What to expect
From Banksy and Keith Haring to Studio Irma’s immersive art, Moco is a creative goldmine—plus, the Moco Garden is packed with sculptures and street art.
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Banksy and contemporary art – Banksy, Basquiat, and other legends bring modern issues to life through art that’s bold, rebellious, and seriously thought-provoking.
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Moco garden – Wander through an open-air art space featuring street art and sculptures.
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Studio Irma’s Digital Art – This immersive digital world blends light, color, and interactivity, creating an experience you won’t forget.
Getting started at the Heineken Experience
Bring a valid ID (18+ only!) and arrive 10 minutes early. Then, take your time exploring Heineken’s original brewery, where history and beer-making come to life.
What to Expect
Explore interactive exhibits, watch a live presentation on brewing, and see Max Verstappen’s RB14 F1 car. End your visit with a beer-tasting session.
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Historic brewery tour – Play around with interactive displays, watch the brewing process in action, and spot Max Verstappen’s RB14 F1 car.
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Multilingual audio guide – Follow along with Heineken’s audio guide, available in 19 languages for a smooth visit.
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Tastings – After all that brewery fun, kick back with two cold Heinekens on the house.
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What to bring
Heineken Experience + Moco Museum Amsterdam
- Ensure your entry tickets and ID are on hand for a smooth experience.
What’s not allowed
Heineken Experience + Moco Museum Amsterdam
- Your pets are not permitted on this experience.
Heineken Experience
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Outside food & beverages and smoking are not allowed in this experience.
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For safety reasons, guests under the age of 18 years are not allowed on this experience.
Moco Museum Amsterdam
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Sharp metallic tools or objects, alcohol, drones, hats, and bags are not allowed on this experience.
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Flash photography is strictly prohibited at the venue.
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For safety reasons, guests under the age of 16 years are not allowed on this experience without their guardians.
Accessibility
Heineken Experience + Moco Museum Amsterdam
- For your convenience, guide dogs are welcome to join you.
Heineken Experience
- This experience is accessible to wheelchair users. However, visitors with disabilities are encouraged to contact Heineken Experience in advance to arrange a suitable tour, subject to safety and accessibility considerations.
Moco Museum Amsterdam
- This experience is not accessible by wheelchair and pram/strollers.
Additional information
Heineken Experience
- Available facilities: lockers, cloakroom and restroom.
Moco Museum Amsterdam
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Facilities: restroom and free Wi-Fi.
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Children under 7 years old do not have to pay a ticket and can visit the museum for free. However, reserve a free child (0-6) ticket for them.
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Your voucher will be emailed to you instantly.
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Please display your mobile voucher along with a valid photo ID at the ticket redemption point.
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If you have purchased reduced-price tickets, please carry your valid photo ID proof for verification. Students must show their valid student IDs.
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Please ensure that you arrive 15 minutes before the start time of your experience to avoid any delays.
Ticket redemption point
Heineken Experience
- Please check your final voucher for redemption point details and other specific instructions.
Moco Museum
- Please check your final voucher for redemption point details and other specific instructions.
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