Two pints and a bar of ice? Say no more! Explore Heineken’s brewing world with tastings, then skip the line and sip icy cocktails in a -10°C bar.
- Two must-do Amsterdam experiences, one great deal! Skip the Icebar line for subzero fun, then explore Heineken’s brewing legacy with tastings—at 12% off!
- Heineken brewed here from 1867 to 1988—now it’s a brewing haven! Catch a live presentation, explore with an audio guide, and enjoy two refreshing drinks.
- Xtracold Icebar is a deep freeze in the best way—35 tons of ice, three drinks, and thermal gear to keep you warm.
Heineken Experience
- Entry to Heineken Experience
- Live presentation in English
- Audio guide in Dutch, German, French, Italian, Spanish and Portuguese
- 2 Heineken beers
Xtracold Icebar
- Skip-the-line entry to the Xtracold Icebar
- 3 free drinks (1 in the front bar + 2 in the Icebar)
- Thermal coat and gloves
These tickets can't be cancelled or rescheduled.
How do we collect reviews?
Guests from United Kingdom, Brazil, Italy and over 38 countries have loved this experience
Lucas
Apr, 2025
Ok ok ok beautful I liked it a lot, especially knowing that Palmeiras will never be world champions, and that the greatest team in the world is Corinthians.View original review in Portuguese
Kelly
Mar, 2025
We were not able to use our tickets at the time and date I bought them for and the company was accomdating. We were able to use them the next day. It was a fun experience and who doesn't like a few beers!?
Roberta
Feb, 2025
The staff was really nice and friendly, despite it being the last tour before closing they were thorough and ready to answer any questions we had. The experience contains both information about Heineken and about the city of Amsterdam in general. Recommended.View original review in Italian
Byongil
Feb, 2025
I was touched that they were considerate enough to allow us to have a beer. Before that, I thought there were only explanations that I couldn't quite understand.
Vera
Mar, 2025
Brilliant all through the tour
Save 12% and hit two epic spots—Heineken Experience and skip-the-line entry to Xtracold Icebar. Both come with drinks, so you’re covered!
Getting started at Heineken Experience
Arrive 10-15 minutes early, and bring your ID—Heineken doesn’t serve without it, and this one’s 18+ only!
What to expect
See how Heineken is made as you explore at your own pace. Check out fun exhibits, watch a live talk, and enjoy two cold beers.
- Interactive brewing tour – Learn about Heineken’s history and manufacturing process through several exhibits and replicas of original equipment.
- Audio guides – With an audio guide in Dutch, German, French, Italian, Spanish, or Portuguese, you can explore at your own pace.
- Two complimentary drinks – Enjoy a refreshing taste of Heineken straight from the OG source.
Getting started at Xtracold Icebar Amsterdam
Here’s the deal—head to the check-in desk with your ticket and ID (18+ only!). After a quick security check, you’ll gear up in thermal coats and gloves before stepping into a frozen world made from 35 tons of ice.
What to expect
Sip on three drinks while surrounded by frozen walls, frosted glasses, and icy furniture. The -10°C chill, plus cool lighting effects, makes this a one-of-a-kind social spot!
- Skip-the-line access – No waiting around because you’re heading straight into Amsterdam’s iciest hangout!
- Three complimentary drinks – Choose from beer, cocktails, or soft drinks served in frosty ice glasses.
- Frozen surroundings – You’re surrounded by ice, from the bar to the seats. It’s a winter wonderland, and your drink is just as cool.
What to bring
Heineken Experience + Icebar Amsterdam
- Ensure your entry tickets and ID are on hand for a smooth experience.
What’s not allowed
Heineken Experience + Icebar Amsterdam
- Outside food & beverages and smoking are not allowed in this experience.
- Your pets are not permitted on this experience.
- For safety reasons, guests under the age of 18 years are not allowed on this experience.
Accessibility
Heineken Experience + Icebar Amsterdam
- For your convenience, guide dogs are welcome to join you.
Heineken Experience
- This experience is accessible to wheelchair users. However, visitors with disabilities are encouraged to contact Heineken Experience in advance to arrange a suitable tour, subject to safety and accessibility considerations.
Icebar Amsterdam
- This experience is accessible to wheelchair users. However, electric wheelchairs are not allowed.
Additional information
Heineken Experience
- Available facilities: lockers, cloakroom and restroom.
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Your voucher will be emailed to you instantly.
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Please display the same at each ticket redemption point along with a valid photo ID.
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Please arrive at the redemption point 15 minutes before the scheduled time of your visit to avoid any delays.
Ticket redemption points
Xtracold Icebar Amsterdam
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Show your ticket at Xtracold Icebar Amsterdam.
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Address: Amstel 194, 196, 1017 AG Amsterdam, Netherlands.
Get directions to the redemption point
Heineken Experience
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Show your ticket at Heineken Experience.
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Address: Stadhouderskade 78, 1072 AE Amsterdam, Netherlands.
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Landmark: Van Randwijk monument
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